User Experience Design, Research and Strategy


Senior UX Designer @ RS Components , London
 – Present.



Senior UX Designer @ Kobalt Music / Ktech , London
 – April 2020

Working closely with the business stakeholders, product and development teams to deliver user centered, compelling and elegant design solutions across the range of Kobalt business applications and products.

Lead UX Designer @ Lara UX Ltd , London
 –  Sept 2019
Description: Offering UX design & consultancy services for a variety of clients in many sectors. Specialising in mobile app strategy and design for all platforms.

Senior UX Designer @ New Look , London
 – March 2018
Description: Providing UX design & consultancy services to the digital team at New Look. Working closely with the product team, data analysts and visual designers to help improve the over all experience and conversion on the desktop website and mobile.

Freelance Lead UX Designer @ Axon Vibe, London
 – November 2017
UX strategy and design for a transportation and seamless ticketing mobile application.


Freelance Senior UX Designer @ DDB Remedy London

UX design and consultancy for a healthcare application helping patients manage their medication and daily routines.

Freelance Lead UX Design and Strategy @ What Now Travel
Helping define the user experience of the What Now Travel mobile app by:

• Planning, conducting and analysing user research
• Sharing key findings, providing meaningful, actionable insights and design recommendations
• Persona and user journey creation
• Running collaborative design sessions
• Sketching, wireframing, user flows and prototyping


Freelance Senior UX Design Lead  @ BT
Providing UX strategy and design services to BT TV. Projects include BT Sports mobile app and TV player redesign.


Lead UX Designer @ the App Factory – Photobox & Moonpig

Reviewing, designing and optimising the Moonpig and Photobox apps on Android and iOS. Daily tasks involved working closely with product, design and development teams in a fast paced agile environment.

Senior Mobile User Experience Designer @ blinkbox music – Tesco Digital Entertainment

Working closely with business stakeholders, technology teams and operational teams to design key features for the blinkbox music mobile products across platforms – all the while being a champion of the customers.

Day to day tasks include: translating business and customer requirements into meaningful interactive experiences, running user testing & translating research findings into creative concepts and functional components and clearly articulating solutions to internal stakeholders.

Other responsibilities have included product managing the Windows phone app launch; ensuring the effective planning, execution and delivery of the app. Working closely with the development teams, marketing and external partners. I have also worked on various desktop web projects.

Mobile User Experience Designer @ – Expedia Inc


As a Lead Mobile UX Designer at I worked with a variety of teams on a daily bases including – Product Managers, Data Analysts, Developers and Creative Designers to enhance’s mobile ( and desktop) products in new and innovative ways, adding new features and ensuring continuity and consistency across platforms.

A typical project for me involved: holding stakeholder workshops, requirements gathering, analysis of research data, creation of user scenarios along with applying UX methods such as, sketching, wireframing and prototyping.
Largest project work included full UX design of the iPad, iPhone and Android applications along with a number of continuous refinements to the Windows phone app, mobile web and desktop site.

Mobile projects achievements include:
– Number 1 in Travel and high rankings in 16 POS for iPhone
– Number 1 in Travel and top 25 ranking in 10 POS for iPad
– Android App featured in 50+ countries on the Google Play Home page

Other positions have included working at – Proximity London, Analog Folk, Lloyds Banking Group, Syzygy, Orange, Steak Media and Glaxo SmithKline.

View Work Examples
I’m fortunate to have worked on great products and services in a variety of sectors. To discuss your project requirements or request full access to my portfolio, please contact me via the contact page.

I look forward to hearing from you

Lara Sabi-Aish Marsh